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Meal Kit Supply
Case Study

THE CHALLENGE

When Meal Kit Supply approached the Design Department their company was growing at a rapid rate...and it was growing in two directions. One was the ever expanding retail markets for ready to eat meals. The other was their highly successful support of government agencies in the U.S. and in Canada like FEMA. Their packaging and marketing materials had become a bit dated and in some cases hadn’t even been created yet. There was also the need for dual language support on Canadian products.

THE SOLUTION

Team up with the Design Department. Over the past several years Meal Kit Supply and the DD have worked together to create several cohesive brands in both the retail market and with government agencies. The efforts have paid off. On the retail side Meal Kit Supply products can be found in Cabela’s, Costco and Amazon. They are also a go to source for emergency relief agencies.
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    Complete Brand Development
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    Years Working Together
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    Projects Completed
Meal Kit Supply Logo Design
Meal Kit Supply Logo Design
Meal Kit Supply Adventure

LOGO & BRAND DEVELOPMENT

Logo and package development for the Adventure Entrée brand helped secure retail outlets such as Cabela’s and Amazon.
Meal Kit Package Design

Package Design

Carton and pouch designs for all products including instructional and nutritional information. In many cases multiple languages were implemented. With their latest packaging in place Meal Kit Supply continues to grow as one of the leaders in the ready to eat market. Below are several examples of packaging used for both retail and government applications.

MRE PERFORMANCE BARS – PEANUT BUTTER & CHOCOLATE

ADVENTURE ENTRÉE – BEEF RAVIOLIMeal Kit Supply Beef Ravioli Package Design

ADVENTURE ENTRÉE – CHICKEN & NOODLESMeal Kit Supply Adventure Kit Chicken and Noodles

CANADIAN RED CROSS – 6 MEALS, READY TO EATMeal Kit Supply Red Cross Package Design

EMRE – 20 EMERGENCY MEALS, READY TO EATMeal Kit Supply Emergency Meals Package Design

Meal Kit Supply Print

PRINT MATERIAL

Sales and instructional support is an important aspect to building brand awareness. Standard marketing materials such as sales sheets, direct mail and stationary are still an integral part of Meal Kit Supply’s overall plan.

Meal Kit Supply You Tube Video Graphics
Meal Kit Supply You Tube Video Graphics

TRADE SHOW PRESENTATION

In a trade show setting it is important to quickly convey your message. A MKS case reveal on the main panel tells the story very quickly of what Meal Kit Supply is about. The banner stands add a human element and a touch of lifestyle to the content of the booth. The bold graphics and the consistency throughout the brand creates an effective presence.

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2495 MAIN STREET, SUITE 410
BUFFALO, NY 14214
(716) 873-5008 | EMAIL US >>